diff --git a/docs/getting-started.md b/docs/getting-started.md
index 0f9460995..cf6cd16f4 100644
--- a/docs/getting-started.md
+++ b/docs/getting-started.md
@@ -179,6 +179,19 @@ extra:
     twitter: 'my-twitter-handle'
 ```
 
+### Google Analytics integration
+
+Material makes it easy to integrate site tracking with Google Analytics.
+Besides basic tracking, clicks on all outgoing links can be tracked, clicks on
+the download and star button, as well as how site search is used. Tracking can
+be activated in your project's `mkdocs.yml`:
+
+``` yaml
+google_analytics:
+  - 'UA-XXXXXXXX-X'
+  - 'auto'
+```
+
 ### More advanced customization
 
 If you want to change the general appearance of the Material theme, see
@@ -294,6 +307,11 @@ extra:
     github: 'my-github-handle'
     twitter: 'my-twitter-handle'
 
+# Google Analytics
+google_analytics:
+  - 'UA-XXXXXXXX-X'
+  - 'auto'
+
 # Extensions
 markdown_extensions:
   - codehilite(css_class=code)
diff --git a/docs/index.md b/docs/index.md
index 5d6ce9f1d..9fdad9c4f 100644
--- a/docs/index.md
+++ b/docs/index.md
@@ -41,8 +41,8 @@ theme: 'material'
   the screen is too small and well-defined print styles.
 
 - Extra configuration options like a [project logo][], links to the authors
-  [GitHub and Twitter accounts][] and display of the amount of stars the
-  project has on GitHub.
+  [GitHub and Twitter accounts][], display of the amount of stars the
+  project has on GitHub and [Google Analytics integration][].
 
 - Easily [extendable and customizable][] due to a well-designed asset pipeline
   built on-top of [Gulp][] with `npm` and `bower` and modular and abstracted
@@ -60,6 +60,7 @@ it up and running.
 [project logo]: getting-started.md#adding-a-logo
 [easily customizable color palette]: getting-started.md#changing-the-color-palette
 [GitHub and Twitter accounts]: getting-started.md#adding-a-github-and-twitter-account
+[Google Analytics integration]: getting-started.md#google-analytics-integration
 [extendable and customizable]: customization.md
 [Gulp]: http://gulpjs.com
 [SASS]: http://sass-lang.com
\ No newline at end of file