[
    {
        "key":          "url",
        "value":        "http://localhost:3333",
        "createdBy":    1,
        "updatedBy":    1
    },
    {
        "key":          "title",
        "value":        "John O'Nolan",
        "createdBy":    1,
        "updatedBy":    1
    },
    {
        "key":          "description",
        "value":        "Interactive designer, public speaker, startup advisor and writer. Living in Austria, attempting world domination via keyboard.",
        "createdBy":    1,
        "updatedBy":    1
    }
]